Archive for the ‘On the Upgrade – Sept 2011’ Category

‘On the upgrade’ at the WildBookMarket (WBM), Rotterdam || 10-12 February 2012

Monday, February 6th, 2012

‘On the upgrade’ will be on display and available for purchase at the WildBookMarket (WBM) 2012 held at the artist run space Het Wilde Weten, in Rotterdam, from 10 to 12 February 2012.

Het Wilde Weten invited artists, and small, independent publishers, to present their publications at the 3rth edition of the WildBookMarket (WBM).
At the WBM artists, independent publishers, an art academy, and graphic design studios will present their most recent, special, exciting and unique art books and zines.

Opening night: 10 February 2012, 19.00 – 23.00

More info on HWW website.


Het Wilde Weten
Robert Fruinstraat 35
3021 XB Rotterdam
The Netherlands


Friday, October 7th, 2011

In September 2011, we launched ON THE UPGRADE a new limited edition series in a box, a collection of unbound printed works in reply to their online counterparts.

With this project is exploring a new territory, which is that of the printed page in relation to the web space and its online activity of commission, production and display.

For this series (September 2011), six artists who had previously produced a work for our online programmes – Patrick Coyle, Benedict Drew, Jamie George, Tamarin Norwood, Damien Roach and David Rule – were commissioned to create an extension of that very same work for the printed format.

The result of this experimentation is in a customised white postal box designed by Ken Kirton studio to be a container for works and thoughts orbiting around a centre.

Here are some shots from the Launch Event that took place on the 25 September 2011, during the Artists Books Weekend at The Mews Project Space in London, with interventions by artists Patrick Coyle, Magda Fabianczyk and Tamarin Norwood.

“In a time in which TO UPGRADE is a pervasive and round the clock demand …

…– when we are continuously badgered into getting an updated version of something that is already functioning;

teased into searching for something newer and more ‘now’, of superior quality,

what might improvement, and, progress mean?”

Magda Fabianczyk’s edible intervention On defining a First Class Banana, make an apple a Royal Gala

“What is an upgraded version of a work that exists online and was created for…

the characteristics and aesthetic qualities of the web format? Many would say to improve it ‘just go physical’

Inside of the On the upgrade box

Tamarin Norwood’s reading We Go Like This

“Is going to print a type of technological obsolescence?”

Patrick Coyle’s performance Empty Grey Squares (Registration). Video below.

“This does not change everything. Again.”

ON THE UPGRADE (September 2011)
Box containing limited edition artworks by Patrick Coyle, Benedict Drew, Jamie George, Tamarin Norwood, Damien Roach and David Rule.
Edition series of 50
Published by
Design by Ken Kirton studio
All texts have been set in Matrix, an early PostScript font, for its enhanced version of its low resolution bitmap counterpart, Emigre
Each edition is one of 50, signed and numbered on reverse.

For more details and images of each edition go to the Edition page on or write to
Or for purchase you can just click below.

ON THE UPGRADE – September 2011